Impression Management for Women (true or false?)

Working women dress to impress in power suits on Mondays – but by Friday they’re in jeans

  • By Wednesday most swap high heels for much lower ones – or even flats
  • On Fridays a quarter wear trainers to the office and even more wear jeans
  • Despite preferring relaxed comfort during the day, around one in four bring a change of clothes and accessories to the office and one in three ‘higher heels’ so they can shed their work-wear when the clock hits 5pm.

On Fridays women wear comfy jeans and shoes, with 25 per cent bringing a change of clothes for the evening

0x600-1However, the ‘sliding scale of smart’ gradually decreases as the week goes by, with Tuesday seeing 69 per cent dressing to impress, although 32 per cent admit they spend less time on their hair and makeup than they did the day before.

By Wednesday almost half of women (47 per cent) have ditched their smartest outfits, with 65 per cent of these women swapping high heels for much lower ones or even flats at this mid-point in the week.

When it comes to grooming 62 per cent say this is the day they spend the least time on hair-care and applying cosmetics before work.

Thursday breaks the downward pattern and sees 70 per cent of women planning their clothes the night before and choosing a stylish ensemble.

Face and hair receive more time from over 50 per cent of women. With after-work drinks on the agenda for many, a dress and jacket is the top choice for 57 per cent as the perfect outfit to go from day to night.

‘Dressing elegantly instantly makes you feel more professional, and able to take on whatever the day throws at you’

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Friday’s working wardrobe is far more casual with only 43 per cent of women describing their outfits as ‘smart‘, although half of those say they still choose ‘fashionable’ clothes.

Almost a quarter (24 per cent) wear trainers to the office and more than a third wear jeans (32 per cent).

Despite preferring relaxed comfort during the day, around one in four bring a change of clothes and accessories to the office and one in three ‘higher heels’ so they can shed their work-wear when the clock hits 5pm.

Alain Mehada, Personal Stylist at High Street store chain Debenhams, who commissioned the research, said: ‘Whether it’s a killer pair of heels, a crisp white shirt or a perfectly fitted pencil skirt, women are dressing for battle on a Monday morning and looking great with it.’Along with a strong coffee, looking and feeling good is the best pick-me-up for the first day of the week.  ‘Dressing elegantly instantly makes you feel more professional, and able to take on whatever the day throws at you.’

Women’s office wear Monday to Friday

Day of the week     Women who Dress Smartly                       Reason

Monday                            74%                     Battle-time! Women are ready to take on the world – well, at   least the office

Tuesday                            69%                     Typically an important day for meetings

Wednesday                      53%                     Women want to feel more relaxed midway in the week

Thursday                         70%                      Day to night outfits are popular with after-work drinks often on the agenda

Friday                               43%                      Women wear comfy jeans, with 25 per cent bringing a change of clothes for the evening

 

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This entry was posted in Discrimination, Employability, Equality, Fashion, Management, Politics, Society, Women in Business and tagged , , , . Bookmark the permalink.

2 Responses to Impression Management for Women (true or false?)

  1. Biz Psycho says:

    Reblogged this on SGandA.

    Like

  2. This is true for me! Although I tend to need to be smarter on a Mon & Tues due to meetings, whereas Wed and Thurs are more admin based and Fri is our company ‘dress down day’ so jeans are almost compulsory! x

    Like

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